Service 03
Paid campaigns engineered around cost-per-lead
The problem
Most ad accounts leak money: broad targeting, no conversion tracking, landing pages that don't convert, and reports that count clicks instead of customers.
My approach
Tracking first — nothing runs until conversions are measured properly (GTM + GA4). Then account structure around intent tiers, conversion-focused landing pages, and a weekly optimization loop: search terms, audiences, budgets reallocated to what converts.
Deliverables
Account audit & restructureConversion tracking setupLanding page briefsSearch/Display/Video managementWeekly optimizationMonthly business-language reporting
Who it's for
Businesses spending on ads without knowing their true cost per lead; teams launching campaigns for a product, season, or market entry.
Questions I hear a lot
What budget do I need?
Enough to generate statistically meaningful data for your market — I'll tell you honestly if your budget is too small for the goal, before taking the project.
Do you handle the creative?
I write ad copy in Arabic and English and brief designers; I don't produce graphic assets myself.
How fast do results come?
Paid traffic is immediate; efficient paid traffic takes 4–6 weeks of optimization data.